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CMA offers services in Issues Management, Public Relations, Strategic
Facilitation and Marketing Communications. With decades of combined
experience in diverse roles throughout the food chain, our team of
seasoned professionals is capable of turning adversity into opportunity.
Our senior counselors, supported by experienced writers, strategists and
tacticians, combine the latest technology with proven methods to develop
and implement solid strategies that bring real results.
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Issues management is the process used to align organizational activity
and stakeholder expectations. At CMA we work closely with our clients to
identify and prioritize issues and opportunities early in their lifecycle,
so our clients have the best possible opportunity to control their own
destiny. We know that in today’s environment aggressive issue management
can help prevent crisis and contribute to an organization's success.
Our established team transforms problem issues into meaningful activities
that strengthen our clients' messages and build their relationships with
stakeholders and in turn enhance their image. We work closely with our
clients to define the issue so we can manage the debate, respond
aggressively to misinformation and constructively engage stakeholders.
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Public Relations is the art of managing communication between an organization
and its key publics to build, manage and sustain a positive relationships.
CMA will multiply and amplify your message through a matrix of channels,
including influencers and the media. We pre-empt over-sensationalized
dramatizations with accurate and balanced communication based on truth.
Our proactive methods position clients and their products for continued
growth.
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Strategic Facilitation means working with our clients and their stakeholders
to achieve a strategic objective. We strike a fine balance between active
leadership, astute organizational awareness and skillful facilitation. CMA
leverages its experience, relationships, strategic planning, technology and
keen understanding of the industry to make certain our clients achieve their
objectives.
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CMA excels in market evaluation, brand development, strategic and tactical
diffusion of innovations and integrated communication plans. CMA's integrated
technique ensures consistency of message delivery throughout the organization
and the market.
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